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Punic is a perfect omnichannel campaign engine designed to solve the digital marketing needs of all sizes of companies, from small to large.

"Competition is high, expectations are high, resources are limited, and developers are always busy."

With Punic, your digital marketing team can take quick action; they can create and automate their creative campaigns without waiting for developers. Punic is going to be the best friend of your digital marketing team!

Let us consider the technical details by doing the work that we know best; you focus on continuous and profitable growth.

Why would Punic become the best friend of your digital marketing team?

Omnichannel Marketing
Real-Time Interaction
Complex Event Processing
Personalization
Big Data Profiling
Easy Integration
Advanced Analytics and Insights
Ease of Use

As a digital marketer, what use cases can I make with Punic?

Category Use Case
Targeted Marketing
  • When the set conditions happen, you can show banner, send e-mail, open a pop-up or show an exit survey
Cross-Channel Marketing
  • Offer a discount coupon to new users for using at the first purchasing via mobile app by sending a Welcome email; share the coupon details by sending a mobile push notification when they download the mobile app
  • With the call center integration, your customer service team can call the users; who are visiting your website through the invitation link that you sent, spending time on the web site but leaves without purchasing
Activation
  • Real-time survey or discount coupon to the user who has spent a certain amount of time on the site and has not yet made a purchase
  • Sending mobile push notifications to customers who have not opened the mobile application in 30 days
  • When there is a discount on a specific product, send mobile push notifications to users who have looked at that product but left without purchasing
Retargeting
  • Capture the users, who have visited your site and left without purchasing, on different channels and acquire them again
Personalization/td>
  • Display a product or related products that the user previously searched when the user comes back to the site
  • Sending a push notification when the product is available, to a customer who wants to be informed when a product has re-entered the stock
Incentive
  • Offer a discount coupon that can be used over a certain shopping cart amount, to users who have over a certain amount or specific products in their shopping cart.
Geomarketing
  • Send push notifications to let the user know the nearest discounts
Reacquisition of Cold Customers
  • Send a "We Miss You" voucher to customers who have not made a purchase in the past 90 days
Loyalty Program/Rewarding
  • Offer a voucher in the physical store to your customer who purchases over a certain amount in a particular category through your website
Recommendation
  • Send in-app message to your customers after product delivery, to recommend a complementary accessory purchased by similar customers

There are endless scenarios you can create by taking advantage of Punic's features that support different stages of the digital marketing process. The rest is up to your imagination...

 

What can Punic do?

Customer Acquisition

  • Cross-Channel Marketing (web to mobile, app to app)
  • Predictive Grouping
  • Content Indexing

Customer Retention / Customer Loyalty

  • Activation
  • Behavioral Marketing - Targeted Marketing - Personalization
  • Triggered Web Push, Mobile Push and Surveys
  • Loyalty Program

Monetization

  • Conversion Rate Optimization
  • Real-Time Recommendation Engine
  • Integration and Third Party Collaborations
  • Personalized Offers
  • Gamification

Analytics and Insights

  • Attribution
  • Event Tracking
  • A/B Test
  • Conversion Funnel
  • Segmentation
  • Application Performance Analysis
  • Cohort Analysis
  • Lifetime Customer Value (LTV) Modeling
  • Growth Accounting / Growth Modeling

Technical Capabilities

  • Deeplinking
  • A/B Test Framework
  • Marketing Automation SDK
  • Attribution SDK

Channels

  • Web and mobile displays (banner, e-mail, site exit survey)
  • Web and mobile interactions (SMS, mobile push, web push and in-app message, IVR)
  • In-Store / PoS
 

While you manage all your digital marketing activities with Punic, we are with you as a team!

  • 10+ years experience
  • A Project Manager; experienced, solution-oriented and dedicated to your project
  • Dedicated and talented developers, and system admins for your project
  • 24/7 support via email and phone; on-site support if needed
  • Service standards and uptime guaranteed by the SLA
 
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